Home / Making Life Rock / Career/Business / 6 Crucial Steps To A Successful Social Media Career

6 Crucial Steps To A Successful Social Media Career

*** This post was contributed and may contain affiliate links. If you’re a social media addict, have you ever considered a job in social media and public relations? In recent years, the business side of social media has boomed. The most viable companies now have a comprehensive and relevant social media presence. This means that social media lovers are employed purely to run the online platforms and increase social standing. Public relations is more intrinsically connected to social media now than it has ever been. They’re always looking for new faces and fresh ideas to keep media relevant. Here are 6 crucial steps to a successful social media career.

 Successful Social Media Career #1: Establish An Online Presence

If you want employers to see you, back up your application with a significant, comprehensive online presence. That means you must have up to date social accounts. Have a Facebook profile that shows some things about you (not just photographs of your cat) and even an interesting blog will give you cred. The more extensive and connected your online presence is, the better the image it puts across to potential employers.

Successful Social Media Career #2: Don’t Ignore Any Platforms

PR and social media managers need to understand not just the main social media platforms but also the obscure ones. After all, nobody knows what the next big thing might be. While you might prefer to stick to the big ones for personal use, knowing the basic workings and features of some of the smaller sites could be a real selling point for you.

Successful Social Media Career #3: Be Relevant

Your open social media channels are the perfect way for potential employers to see your skills, so keep them relevant. Post things which are mainly pertinent to the profession. Also, demonstrate an interest and understanding in the world of social media outside the use of the platforms alone.

Successful Social Media Career #4: Be Professional

Try to keep all of your open social networking profiles clean and professional – no employer wants to see pictures of you throwing up in a trashcan on a weekend trip to Atlantic City. If you want to post those sorts of photographs, consider running two profiles, one open and professional and the other locked-down and private.

Successful Social Media Career #5: Keep the Feelers Out

Jobs come and go all the time, so it’s important to always have your feelers out in the job market. Keep an eye on websites with a list of public relation jobs – it’s all about your awareness and getting there first. Following large social media marketing groups and companies you’d love to work for could also help you to get a head start when a job opportunity comes up.

Successful Social Media Career #6: Network

As with any creative role, networking is by far the best way to create relevant connections to people in the industry, even before you take your first role. If you use your social media presence effectively, you’ll know about the next networking events in your area. LinkedIn is perfect for this type of connecting.

 

 

About Kellie R. Stone

"I make no excuses for my diverse roles as a Rock Your Feminine Type Coach™ and Branding Expert, best-selling author, and crime thriller novelist. Yes, I do still chuckle a bit at the irony. I kick ass as a women’s biz coach by day and kill off vulnerable fiction characters at night. What the hell, it makes for some interesting dreams. I believe that everyone should pursue their passions no matter how out there they seem to be. One of those pure heart-fluttering passions for me has always been writing. Since I did, indeed, chase my dream of being a writer, I've published two non-fiction books in the self-development genre, co-authored an international best seller, and now I'm finally pushing my much-too-old-to-be-in-the-nest novel out the door and into the world. My whole world is empowering and I adore showing others how to live life unfiltered, whether I do that through the written word or my coaching work. I love my job!" ~Kellie R. Stone

Check Also

3 Easy Ways To Build A Resume That Gets You Hired

When a job advert goes online, most employers receive hundreds if not thousands of applications, regardless of the role. And, they choose to talk to only the most qualified and interesting of the bunch. Unfortunately, this tends to be the resumes that stand out the most whether by appearance or hits on keywords. If you’re willing to do some work; you can change your resume to be the one employers can ignore. Here are 3 easy ways to build a resume that gets you hired!

Leave a Reply

Your email address will not be published. Required fields are marked *